Current Status Summary

Introduction

proAsset Arabia Co. Ltd., a 100% Saudi Company, is an entrepreneurial business initiative always seeking strategic partnerships with global manufacturers to expand its operations. The company was formed in April 2000 in the Kingdom of Saudi Arabia, and was activated in April 2001 to focus on information and communication technology (ICT) which has a high local business volume exceeding USD $2.0 Billion yearly according to reputable market research (IDC). proAsset Arabia has concluded the planning phase, tested the marketplace, verified the opportunity and made significant progress in the recent months. Today, we are ready to commit our operations to address the local market.
The Managing Director

Has an extensive marketing, management and outstanding achievements in the Saudi marketplace. He executed several successful major projects worth hundreds of millions in local key accounts. His merits are his dedication and devotion to results-driven ventures boosted by a strong management/organizational/leadership intuition, and his analytical, systematic and goals-oriented approach. The MD has a very rich and diversified multi-discipline professional profile providing the necessary in-depth support for the business model. His main strengths are in IT solution architecting, consultancy & professional services. His speaking, writing and presentation skills provide a track record of high visibility activities in public and industry events. He brings an impressive complementary experience of more than 15 years in core expertise to ensure the success of the business model.
Focus Areas

proAsset Arabia is focused on unique business value technology offerings applicable to the mobility and security principles. We have identified a number of outstanding business opportunities in identity management systems, IT security, disaster recovery/business continuity, e-payment, m-commerce, and other related areas. proAsset Arabia offers selected solutions from industry leaders, backed by carefully packaged consultancy services and unique training/skills development offerings.
Achievements / Progress Milestones

proAsset Arabia has an established presence in the local market place specifically with major key accounts. Business partnership agreements (representation/ reseller/ distributor) have been reached with top companies in the technology areas of smart cards, Storage Management, Business Continuity, Security, and networking.
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